Lotame
Lotame is a data management platform (DMP) providing audience data collection, segmentation and identity solutions via its Crowd Control tag.
- Indexed sites
- 1,270
- Share of Advertising
- 7%
Microsoft Advertising is the more common of the two in our index: it runs on 3,013 websites against 1,270 for Lotame, and 41 sites use both. Counts come from real scans, not vendor claims.
Lotame is a data management platform (DMP) providing audience data collection, segmentation and identity solutions via its Crowd Control tag.
Microsoft Advertising is an online advertising platform developed by Microsoft.
41 sites run both Lotame and Microsoft Advertising. That is 3% of the sites using Lotame, the smaller of the two.
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.