Google Publisher Tag
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
- Indexed sites
- 5,122
- Share of Advertising
- 27%
Google Publisher Tag vs Microsoft Advertising
Google Publisher Tag is the more common of the two in our index: it runs on 5,122 websites against 3,013 for Microsoft Advertising, and 154 sites use both. Counts come from real scans, not vendor claims.
- 5,122
- 3,013
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
- Indexed sites
- 3,013
- Share of Advertising
- 16%
Used together
154 sites run both Google Publisher Tag and Microsoft Advertising. That is 5% of the sites using Microsoft Advertising, the smaller of the two.
More comparisons
- DoubleClick Floodlight vs Google Publisher TagAdvertising
- DoubleClick Floodlight vs Google AdSenseAdvertising
- DoubleClick Floodlight vs Microsoft AdvertisingAdvertising
- Google AdSense vs Google Publisher TagAdvertising
- Google AdSense vs Microsoft AdvertisingAdvertising
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.