Lotame
Lotame is a data management platform (DMP) providing audience data collection, segmentation and identity solutions via its Crowd Control tag.
- Indexed sites
- 1,303
- Share of Customer data platform
- 27%
Lotame vs Segment
Lotame is the more common of the two in our index: it runs on 1,303 websites against 999 for Segment, and 16 sites use both. Counts come from real scans, not vendor claims.
- 1,303
- 999
Segment
Segment is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
- Indexed sites
- 999
- Share of Customer data platform
- 21%
Well-known sites using it
All 999 sitesUsed together
16 sites run both Lotame and Segment. That is 2% of the sites using Segment, the smaller of the two.
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Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.