Google Publisher Tag
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
- Indexed sites
- 5,669
- Share of Advertising
- 25%
Google Publisher Tag vs Tatari
Google Publisher Tag is the more common of the two in our index: it runs on 5,669 websites against 35 for Tatari, and 2 sites use both. Counts come from real scans, not vendor claims.
- 5,669
- 35
Tatari
Tatari is a data and analytics company focused on buying and measuring ads across TV and streaming platforms.
- Indexed sites
- 35
- Share of Advertising
- 0%
Used together
2 sites run both Google Publisher Tag and Tatari. That is 6% of the sites using Tatari, the smaller of the two.
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Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.