DoubleClick Floodlight
- Indexed sites
- 10,170
- Share of Advertising
- 55%
DoubleClick Floodlight is the more common of the two in our index: it runs on 10,170 websites against 7 for Sortable, and 6 sites use both. Counts come from real scans, not vendor claims.
Sortable is a broad-spectrum platform that helps publishers unify demand partners, data, and tools.
6 sites run both DoubleClick Floodlight and Sortable. That is 86% of the sites using Sortable, the smaller of the two.
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.