DoubleClick Floodlight
- Indexed sites
- 9,603
- Share of Advertising
- 55%
DoubleClick Floodlight is the more common of the two in our index: it runs on 9,603 websites against 169 for Integral Ad Science, and 118 sites use both. Counts come from real scans, not vendor claims.
Integral Ad Science is an American publicly owned technology company that analyses the value of digital advertising placements.
118 sites run both DoubleClick Floodlight and Integral Ad Science. That is 70% of the sites using Integral Ad Science, the smaller of the two.
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.