AdRoll vs Yahoo Advertising
- 647
- 522
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AdRoll is the more common of the two in our index: it runs on 647 websites against 522 for Yahoo Advertising, and 3 sites use both. Counts come from real scans of each site's home page, not vendor claims, and cover the sites in TechLookup's index rather than the whole web.
AdRoll is a digital marketing technology platform that specialises in retargeting.
Yahoo Advertising includes a comprehensive suite of web, mobile, and video ad products across native, audience, and premium display, which are accessible through a new buying platform.
Within the advertising sites we have indexed, AdRoll holds 1.7% and Yahoo Advertising 1.3%.
3 sites run both AdRoll and Yahoo Advertising. That is 1% of the sites using Yahoo Advertising, the smaller of the two.
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.