Lotame
Lotame is a data management platform (DMP) providing audience data collection, segmentation and identity solutions via its Crowd Control tag.
- Indexed sites
- 1,270
- Share of Customer data platform
- 27%
Lotame is the more common of the two in our index: it runs on 1,270 websites against 3 for Spotler Activate. Counts come from real scans, not vendor claims.
Lotame is a data management platform (DMP) providing audience data collection, segmentation and identity solutions via its Crowd Control tag.
Spotler Activate is a customer data platform (CDP) that provides technical capabilities for data collection, segmentation, audience targeting, campaign orchestration, and analytics, empowering businesses to personalise customer experiences and optimise marketing efforts.
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