Facebook Pixel vs Pinterest Conversion Tag

Facebook Pixel is the more common of the two in our index: it runs on 9,358 websites against 679 for Pinterest Conversion Tag, and 590 sites use both. Counts come from real scans, not vendor claims.

Facebook Pixel: 9,358
Pinterest Conversion Tag: 679

Facebook Pixel

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Indexed sites: 9,358
Share of Analytics: 21%

Well-known sites using it

All 9,358 sites

Pinterest Conversion Tag

Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.

Indexed sites: 679
Share of Analytics: 2%

Well-known sites using it

All 679 sites

Used together

590 sites run both Facebook Pixel and Pinterest Conversion Tag. That is 87% of the sites using Pinterest Conversion Tag, the smaller of the two.

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Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.