Google Analytics vs Microsoft Clarity

Google Analytics is the more common of the two in our index: it runs on 26,700 websites against 5,202 for Microsoft Clarity, and 4,581 sites use both. Counts come from real scans, not vendor claims.

Google Analytics: 26,700
Microsoft Clarity: 5,202

Google Analytics

Google Analytics is a free web analytics service that tracks and reports website traffic.

Indexed sites: 26,700
Share of Analytics: 71%

Well-known sites using it

All 26,700 sites

Microsoft Clarity

Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.

Indexed sites: 5,202
Share of Analytics: 14%

Well-known sites using it

All 5,202 sites

Used together

4,581 sites run both Google Analytics and Microsoft Clarity. That is 88% of the sites using Microsoft Clarity, the smaller of the two.

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Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.