Facebook Pixel is the more common of the two in our index: it runs on 18,844 websites against 1,327 for Adobe Analytics, and 366 sites use both. Counts come from real scans of each site's home page, not vendor claims, and cover the sites in TechLookup's index rather than the whole web.
Adobe Analytics is a web analytics, marketing and cross-channel analytics application.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Within the analytics sites we have indexed, Adobe Analytics holds 1.6% and Facebook Pixel 22%.
366 sites run both Adobe Analytics and Facebook Pixel. That is 28% of the sites using Adobe Analytics, the smaller of the two.
Want to know which one a particular site uses? Look it up and see its whole stack, or compare two sites side by side.